The original
Rodanthe Surf Shop exists for the love of surfing alone. This classic, surf-only shop is the place to get your own Hatteras Glass custom surfboard. RSS rents surfboards, bodyboards & standup paddle boards. If your board happens to get dinged, Rodanthe Surf offers all types of board repairs. We stock major brands of surf wear for men and women, and everyone loves the original logo t-shirts for all ages.
The Story
Rodanthe Surf Shop was established in 1989 as a means to an end, which was a lifestyle based around surfing. Co-founder Randy Hall had already been building Hatteras Glass surfboards for a few years, specializing in custom board design. After selling used leashes off their personal surfboards to satisfy anxious customers who couldn’t wait to get their new Hatteras Glass into the water, Hall and co-founder Debbie Bell recognized a need and opened Rodanthe Surf Shop. The shop really started as an Outfitter, selling only the basic necessities for surfing such as leashes, wax, board bags, traction pads and ding repair kits, fins etc. In keeping with humble and organic beginnings, Rodanthe Surf Shop was operated from the front portion of the home in which Randy and Debbie lived until 1995 when the business was relocated to its current location.
In 2012 the torch was passed to long time RSS employee Jason Heilig. Jason, alongside his wife Lovie, currently own and operate Rodanthe Surf Shop and Hatteras Glass Surfboards. Ironically, Jason and Lovie first met at RSS in the early nineties when he first began work there. The couple lovingly restored Rodanthe Surf Shop in the aftermath of hurricane Irene and are proud to be a part of its history and heritage.
Jason has a broad spectrum of experience in several facets of the surfing industry, beginning in a prominent surfboard factory where he repaired surfboards and mastered glassing techniques. While living in California, Jason worked at the headquarters of both Rip Curl and Billabong where he learned the trade of textile production. Managing the raw materials department at Billabong, Jason received and allocated all raw materials used in domestic production while working closely with Billabong’s merchandising and design team as well as local factories to ensure quality control. Jason later moved back East and worked as a sales representative for several brands such as Element Skateboards, Sanuk and Freestyle Watches.
Today Hatteras Glass Surfboards are still hand crafted locally and sold exclusively at Rodanthe Surf Shop while still specializing in custom built board designs. Keeping surfing at its core, Rodanthe Surf Shop places heavy emphasis on stocking all of the true hard goods necessary for surfing; even down to the small specialty products such as replacement fins, fin screws, ding repair kits or a $3 leash plug for a body board. In addition to surfboard accessories, wetsuits, rash guards, men, women and kid’s apparel and footwear are available to a wide range of shoppers along with a variety of accessories including beach bags, back packs, hats and local hand crafted jewelry. Throughout the years, Rodanthe Surf Shop tee shirts have become a regular customer favorite, especially those donning the trademark mosquito logo. Skateboards, pads and all skate accessories are also available and special orders are encouraged for that particular skate rat! RSS can even build your skateboard for you upon request.
Rodanthe Surf Shop also is proud to offer other services such as Rentals & Repairs. Surfboards, body boards and SUP’s are readily available for daily or weekly rental rates. RSS is proud to provide superior repairs to surfboards, kite boards, body boards and skim boards.
Rodanthe Surf Shop is a family owned and operated business. Jason, Lovie, and daughter, Isabella, want to thank their customers for continued support of their lifestyle and vision. At Rodanthe Surf Shop and Hatteras Glass Surfboards you are a valued and appreciated part of the business and its journey.